TikTok Shop: Pioneering Digital Transformation in E-commerce for B2C Brands 

Posted Leave a commentPosted in Digital Transformation
In the ever-changing landscape of e-commerce, TikTok Shop represents not just a platform but a paradigm shift, demonstrating the incredible potential of digital transformation. This case study examines how TikTok Shop is reinventing the consumer journey for B2C brands, particularly in the health and beauty sector, which boasts an impressive 81% of TikTok’s dollar sales. […]

Cyber Harm Model for Modern Corporates 

Posted Leave a commentPosted in Digital Transformation
The Cyber Harm Model (CHM) is a new approach to cybersecurity that focuses on understanding the diverse and cascading effects of cyber incidents, moving beyond the mere identification of threats. This holistic view is critical in today’s interconnected digital environment where a single cyber incident can have far-reaching and multifaceted impacts. Implementing the CHM in […]

AI Voice Agents: Pioneering a New Era of Interactive Technology 

Posted Leave a commentPosted in Digital Transformation
The integration of AI-powered voice agents is reshaping our world, where dialogues with technology are no longer mere exchanges of information but are crucial for accomplishing tasks, gathering insights, and problem-solving. These agents are redefining our interactions with machines, moving beyond traditional command-response frameworks to more nuanced and helpful conversations in various industries.  Customer Service […]

GCC Economies Face Impending Market Turmoil: Executives Must Prepare for New Challenges.

Posted Leave a commentPosted in Situations of Rapid Change
Business leaders in the Gulf Cooperation Council (GCC) region are bracing themselves for challenging times ahead as they anticipate increased pressure to transform or restructure their businesses amid an impending market turmoil. According to a survey conducted by Alvarez & Marsal, approximately 75% of GCC business leaders expect a reversal or slowdown in economic growth […]

ENISA Leading the Way in Healthcare Cybersecurity.

Posted Leave a commentPosted in News
The European Union Agency for Cybersecurity (ENISA) has developed several standards for critical information infrastructure security and services within the health sector. These standards are crafted to assist healthcare organizations in enhancing their cybersecurity posture and safeguarding critical assets, including patient data and medical devices. Recently, they released a tool designed to help Health Sector […]
Stuck in transformation: corporate transformation

Stuck in Transformation: Understanding the Importance and Challenges of Corporate Transformation 

Posted Leave a commentPosted in Situations of Rapid Change
Corporate transformation is a critical aspect of modern business, as companies seek to adapt to changing market conditions and stay ahead of the competition. However, despite its importance, many companies struggle with the process of transforming their business operations, and a significant percentage of these initiatives fail. In this article, we will explore why corporate […]
Why is hybrid work the future of work?

Why is hybrid work the future of work?

Posted Leave a commentPosted in Change & Transformation
During the pandemic, hybrid work gained popularity and appears to have stuck. Although some businesses have returned to the office, many have concluded that hybrid work is the future of work, while others have gone completely remote.  In comparison to remote work, hybrid employment provides numerous advantages for both businesses and employees.  In this post, […]